Service Strategy Manager is the process owner of this process.
Service Generation Sub processes
Strategy Management comprises of four activities as listed below:
◆ Defining the market
◆ Developing offerings
◆ Developing strategic assets
◆ Measuring and Preparation for implementation of strategy
Defining the market
It is necessary to take survey of services available in the market. It gives a clear perspective of cost and quality of services already present and what new service can be offered in competitive environment.
Developing offerings
In this service provider develops a portfolio which contain all the services that are visible and available for the customer. Service portfolio is developed in order to represent all binding service investments towards the market.
Developing strategic assets
It deals with buying new technologies, resources and capabilities to offer law-cost and high-value service to the customer.
Measuring and Preparation for implementation of strategy
In order to measure success or failure of the strategy, all critical success factors are measured. Also the completion in the market is observed and priorities are adjusted accordingly.
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